Summer can be cooler.Sprite
invited gen z to refresh everything, specially their vibe.

We wanted a modern bold aesthetic mood, staying true to the brand’s originality and delivering a new
point of view.

So we created a Sprite way of life:
a refreshing visual universe, from ice jewelry to fridges in the middle of the streets, all across Latin America.

You don't always have to
take things too seriously.
But with this job, we kinda did.